Specialties
Programmes built around how each specialty is actually searched for
A knee replacement patient and a sciatica patient behave nothing alike. Campaign structure, page copy and follow-up timing change accordingly.
Coverage
Where we work
We take one consultant per specialty within a given catchment, so our clients are never bidding against each other.
Pain Medicine
Back pain injection London · sciatica treatment · nerve root injection
High-intent, high-urgency searches with a clear pathway from consultation to imaging to injection.
See example landing pageOrthopaedics
Knee replacement · shoulder specialist · hip arthroscopy London
Longer decision windows that reward authority content alongside paid search.
Discuss this specialtyPlastic Surgery
Rhinoplasty London · breast surgery consultant
Brand-led, self-pay category where photography and trust signals decide the enquiry.
Discuss this specialtyDermatology
Mole check London · private dermatologist same week
Volume category with fast bookings and strong repeat-visit value.
Discuss this specialtyGynaecology
Private gynaecologist London · endometriosis specialist
Sensitive, reassurance-driven journeys that need careful copy and discreet forms.
Discuss this specialtyUrology
Prostate check London · vasectomy private
Well-defined procedures suited to one landing page per intent.
Discuss this specialtyENT
Private ENT consultant · septoplasty London
Mixed insured and self-pay demand with strong seasonal patterns.
Discuss this specialtySports Medicine
Sports injury clinic London · PRP injection knee
Referral and search demand that responds strongly to local targeting.
Discuss this specialtyAesthetics
Skin clinic Harley Street · non-surgical treatments
Competitive auction where offer clarity and follow-up speed win.
Discuss this specialtyApproach
One consultant per specialty and catchment
We do not put competing consultants in the same auction. When we commit to a specialty in a postcode, that channel belongs to you for the term of the engagement.

A confidential conversation about your practice
Thirty minutes, no obligation. We review your current patient enquiries, conversion rates and growth capacity, then tell you honestly where the opportunity is.